ADCB’s strategy in Egypt focuses on five key pillars

ADCB’s strategy in Egypt focuses on five key pillars: attaining growth through tapping into available opportunities in the domestic market; achieving sustainability through a deposits base; achieving a high degree of efficiency and quality regarding the services and the financial products the bank provides; dealing with likely risks according to a clear strategy, and attracting; and keeping and improving the bank’s employees in order to attain high performance levels.